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David Madrigal Cites Strengths Driving Element’s Superior Client Experience

Fleet Management Weekly caught up with David Madrigal, Executive Vice President and Chief Commercial Officer for the U.S. and Canada, to learn more about the company’s progress.

Client Experience

Excerpt from Fleet Management Weekly

Element’s David Madrigal is excited about the fleet market in this era of the ‘new normal.’ The Executive Vice President and Chief Commercial Officer believes his company’s investments in recent years directed at strengthening technology, financials, and processes, have permitted the company to deliver a superior client experience at time when fleet managers need a strong partner.

“Fleet managers today face two-levels of concern. Core, everyday fleet problems like how do they increase productivity? How do they mitigate risks? How do they reduce carbon footprint? And now, they need to layer on top of those challenges the new reality of EV conversion, supply chain disruption, more predictive data, remote worker-caused fleet rightsizing, and more,” says David.

“We made a conscious decision several years ago to prioritize internal transformation rather than growth because we really wanted to be ready for rapidly changing fleet needs,” explains David. “The pandemic certainly sped up change in many unforeseen ways for fleets. Fortunately, Element is in an excellent position to help our customers through the turbulent times. We feel ready and confident that we can offer the industry’s best platform and the best service out there.”

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