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Fleet safety tip: avoiding deer-vehicle collisions

Friday, October 7, 2016

By: Tony Vinciguerra, Vice President, Risk & Safety, Element Fleet Management

Did you know that in many regions, fall is deer mating season? During this time, they travel widely, over longer distances and, inevitably, we see more animal-vehicle collisions on the road.

According to the State Farm, November, October and December are the months when they see the most reports of collisions with deer, elk or moose in the U.S. The average cost per claim is $3,995.08. 

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What can drivers do to avoid collisions avoid animal collisions? Here are four best practice tips: 

Drive slowly

Large animals tend to be closer to roadways at dusk and dawn. Drivers should reduce their speed during these times of day and use their high beams (unless there is oncoming traffic) to see farther during dry conditions.

Where there’s smoke, there’s fire

If you see one large animal on or near the road, be prepared for one or more to follow. Many areas have deer crossing signs to indicate a high population nearby.

Brake instead of swerving

Veering to avoid hitting a large animal could result in a more severe accident. Drivers should brake instead of swerving and, as always, wear their seatbelt.

Remain focused

Always scan for hazards. Avoid distractions, such as devices or eating, which might cause you to miss seeing an animal.

For more information and a video on how to avoid collisions with deer, check out this video via Automotive Fleet.

Do you have any tips for encountering large animals on the road? Share them with us, @ElementFleet

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